BLINKs, you can breathe a sigh of relief because BLACKPINK is not disbanding. But you might be wondering what’s all this buzz about the members going on different paths. BLACKPINK members Lisa, Jennie, Rosé, and Jisoo have revealed their plans for their solo activities in the future, so here’s everything you need to know.
Cheers to this exciting new chapter in their lives! (Photo from: @sooyaaa__)
To clear away any confusion, their group activities will still be handled by their home agency, YG Entertainment. However, since they didn’t renew their individual contracts, the members are free to decide for themselves when it comes to their solo pursuits.
BLACKPINK members’ solo activities
Jisoo unveils her own label BLISSOO
Jisoo has officially revealed that she's the CEO of BLISSOO. It has just launched its official website, Twitter, Instagram, and YouTube channel.
Back in January, reports revealed that BLISSOO is an entertainment start-up operating under Biomom, Inc., an infant health food company. While this seems like a strange move for the renowned K-pop star and Snowdrop actress, the CEO is Jisoo’s brother, Kim Jeung-hoon, so we’re hoping she’s in good hands.
Eagle-eyed K-fans also spotted the new agency’s job ads in January featuring the artist’s photo and openings for staff members, managers, and bodyguards.
Lisa establishes her own agency LLOUD
Money hitmaker Lisa has launched her own artist management company LLOUD! According to its website, it aims to "create experiences that transcend genres and connect generations", redefine boundaries, and craft chart-topping and genre-defying music.
Her first solo activity under this agency is a new single titled ‘ROCKSTAR’, dropping on 28 June at 8AM SGT. She has also launched a personal TikTok account to promote her long-awaited solo comeback.
Jennie launches her label Odd Atelier
Last December, Jennie launched her own company. It’s called OA (short for Odd Atelier). She wrote a heartfelt message thanking her fans for all their love and asking for their support for her future endeavours.
Based on its website, OA is a label that “aims to create new things that attract attention in a different way from what is expected”. Currently, Jennie is the only artist under it.
Jennie's runway debut for Jacquemus' 15th-anniversary fashion show. (Photo from: @jennierubyjane)
Aside from establishing OA, she also starred in Jacquemus’ holiday campaign and made her runway debut for the brand’s 15th-anniversary fashion show in Capri, Italy. Adding to the list of her solo activities is her alluring Chanel Coco Crush campaign and variety show, Apartment 404.
Rosé joins The Black Label
Rosé has officially signed a management contract with The Black Label, a company led by producer Teddy who also worked on some of the girl group’s music. She also posted a heartfelt message on her Instagram account, thanking fans for all their love and asking for their support in her new music soon.
She also teamed up with PUMA, kicking off their partnership by wearing the PUMA Palermo, the brand’s iconic low-top sneaker.
What kind of projects do you wish to see the girls take on in the future?
(Cover photo from: @lalalalisa_m)
This article was first published on 3 January 2024. Last updated: 19 June 2024.
Speaking of the members’ solo activities, revisit the hype surrounding the Gentle Monster x Jennie ‘Jentle Salon’collab.
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