Add To Cart: These 5 Beauty Brands Are Coming To Sephora Singapore

For your beauty wishlist

#SkinTok followers and makeup enthusiasts, get ready for exciting beauty hauls because Sephora Singapore has unveiled five new brands that are joining its arsenal soon! Get to know them right here and their best-loved products too. Be sure to check back as we share more updates on the prices, product range and in-store availability in Singapore.

New beauty brands on Sephora Singapore

Gather ‘round beauty besties.

5 beauty brands coming to Sephora Singapore

1. Krave Beauty

Krave Beauty is a beauty brand on a mission to #slowdownskincare for your sake and for the planet. It was founded by Liah Yoo back in 2017 when she felt overwhelmed by new skincare trends and “instant fixes”. Krave Beauty is now known for its uncomplicated, basic, and intentional skincare products. 

Sephora Singapore Krave Beauty

Left -  Krave Beauty Matcha Hemp Hydrating Cleanser (Photo from: Right - Oat So Simple Water Cream (Photo from:

Check these out in Sephora Singapore soon: The Matcha Hemp Hydrating Cleanser which is a gentle, nourishing cleanser that restores hydration and antioxidants to the skin and is suitable for sensitive, acne-prone, oily, and dry skin. Meanwhile, the Oat So Simple Water Cream aims to be a daily moisturiser made for a simple, no-fuss hydration boost.

2. Kosas 

If you’re a fan of skin-loving makeup, add TikTok-famous brand Kosas to your radar. It promises to create products made with nourishing ingredients that usher in hydrating, soothing, plumping, and brightening benefits. It’s also vegan, cruelty-free, and gluten-free. 

Sephora Singapore Kosas

The Kosas Cloud Set Setting Powder and Revealer Concealer. (Photo from:

Check these out in Sephora Singapore soon: The Cloud Set Setting Powder which is a soft, sheer setting powder baked with skincare actives to smooth, blur, and set. Pair it with the Revealer Concealer which claims to be a concealer, eye cream, and spot treatment in one. 

3. Facetheory

Facetheory is a B Corp-certified brand (meaning it meets high standards of verified performance, accountability, and transparency) from the UK. It aims to provide “low-drama, fairly priced skincare solutions” for anti-ageing, anti-acne, and brightening your skin. Its products are vegan and cruelty-free too.

Sephora Singapore Facetheory

The Facetheory Supergel Moisturiser (Photo from:

Check this out in Sephora Singapore soon: The Supergel Moisturiser which is made with green tea and niacinamide. It’s an oil-free gel that hydrates and moisturises while being light enough to use on congested and acne-prone skin.

Facetheory will launch on Sephora Singapore online. Stay tuned for more details.

4. Then I Met You

Talk about a romantic brand name. Then I Met You aims to be a “love letter to your skin” and hopes to inspire its users “to pause, take a breath, cut out the noise, and go deeper in not only how they take care of their skin but in the way they live their lives”. It was founded by Charlotte Cho who’s also the mastermind behind Soko Glam

Sephora Singapore Then I Met You

Charlotte Cho with the best-selling Living Cleansing Balm.

Check this out in Sephora Singapore soon: The cult-favourite Living Cleansing Balm (you can check out our review here) which offers you a luxurious cleansing session as it’s packed with antioxidants, essential fatty acids, and vitamin E, to dissolve all oil-based impurities like sunscreen and makeup. It also nourishes the skin and is suitable for all skin types.

Then I Met You will be available at Sephora Singapore online and in stores islandwide from 18 April 2024.

5. Esmi Skin

Esmi Skin offers Australian skincare and haircare products that are clean, vegan, and cruelty-free, formulated to feed your skin and nourish your hair. Each one is designed to treat skin concerns, feed your skin with clean, nourishing formulas, and highlight your natural beauty.

Sephora Singapore Esmi Skin

The Esmi Skin Ageless Hyaluronic Serum. (Photo from:

Check this out in Sephora Singapore soon: The Ageless Hyaluronic Serum which is made with skin-firming peptides, triple-action hyaluronic acid, and antioxidant watermelon extract. Together, these fight free radicals and reduce the visible signs of ageing for smooth and bouncy skin.

Esmi Skin will be launching in Sephora from 18 April 2024.

Which brand are you looking forward to the most?

This article was first published on 1 March 2024. Last updated: 25 March 2024. 

Wondering what’s new in the makeup realm? Check out YSL’s new global ambassador and upcoming lip range.

Comments, questions or feedback? Email us at [email protected].

Related Articles