ITZY, the K-pop girl group known for hits such as ‘Wannabe’, ‘Not Shy’, and ‘Sneakers’ are bringing out their colourful personalities in their latest project with Charles & Keith. The bright and bold ITZ Mine capsule collection will be launching this October.
ITZY will be bringing their superstar looks to fans’ closets. This project has allowed them to showcase their own personal touch on the brand’s signature styles. The campaign is inspired by the beauty of connection: to one-self, the intimate relationship they have with each other, and their bond with their fans. Bright colours employed throughout the visuals are a celebration of their friendship and unique identities.
The crescent-shaped bag comes in some of ITZY’s favourite seasonal colours and patterns like cobalt, green, dark moss, pastel pink, and a bold cow print.
Each shoe and bag comes with ITZY’s logo in a tone-on-tone metal stamp which will be a perfect gift for every MIDZY (ITZY fan).
This collection also features brand-new iterations of the brand’s much-coveted styles — the Gabine bag and Rainier shoes are refreshed with a hobo silhouette and penny loafer design respectively.
The ITZ Mine collection will be released in Singapore on 20 October in retail stores and on CHARLESKEITH.COM.
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