MINA of K-pop girl group Twice has been unveiled as SK-II’s newest brand ambassador, alongside Japanese actress and model Ayaka Miyoshi, Chinese actress and movie star Zhang Zi Feng and Chinese singer-songwriter Leah Dou.
MINA from TWICE stars in the new SK-II “PITERA & Me” campaign.
The four women star in the skincare brand’s “PITERA & me” campaign, which sees them going on a self-care break with the Pitera Essence (Facial Treatment Essence). Baring their beautiful skin — and their thoughts on reconnecting with their hobbies — the ambassadors also opened up about their first experience with the product while answering fans’ most-asked skincare questions.
The brand has released three films for the campaign. Its latest captures MINA working on her new morning routine featuring the SK-II Pitera Essence. MINA also shares that since her debut, she hasn’t had much time to rediscover or know herself. But now, she looks forward to celebrating her “new life” through skincare and self-care.
(Cover photos from: SK-II)
Did you know? SK-II has a Mini Magic Scan that offers ‘positive skincare counselling’. Learn more here.
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