It’s Happening! Lil Nas X Is YSL’s Latest Ambassador

A boundary-breaking move

Lil Nas X has joined BLACKPINK member Rosé, former Euphoria actress Barbie Ferreira, and singer Troye Sivan as a YSL Beauty ambassador. This buzzworthy move by the luxury beauty brand reinforces YSL Beauty’s efforts to break “beauty boundaries”.

Lil Nas X YSL Beauty ambassadorship promotional photo. The rapper is wearing blue glitter makeup and pale pink lipstick.

Lil Nas X will showcase the new Rouge Pur Couture The Bold High Pigment Lipstick. (Photo from: @yslbeauty)

Lil Nas X First YSL Beauty Campaign

The 23-year-old rapper, who rose to fame thanks to the 2019 hit Old Town Road, made his debut as the latest face of YSL Beauty through a series of promotional materials that showcase the brand’s new Rouge Pur Couture The Bold High Pigment Lipstick, a pigmented satin lipstick with a semi-glossy finish.

These advertisements see Lil Nas X dressed in a black leather jacket and donning bold glittery blue makeup and a pale pink Rouge Pur Couture The Bold High Pigment Lipstick (USD39/~SGD55).

The lipstick will also be available in 11 other shades, ranging from deep red to dusty rose. However, it’s yet to be available in Singapore.

(Photo from: @yslbeauty)

Next, check out the YSL Beauty’s new cushion foundation.

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