Shu Uemura Brings The Heat With Lush Lava Reds Range

Firing up your 2022 with these limited editions

Japanese beauty brand shu uemura is turning up the heat with Lush Lava Reds, its very first limited-edition collection for 2022 that is slated to arrive at all shu uemura Singapore stores and selected departmental stores on 27 December. What should you expect from this red-hot range? Find out below.


shu uemura limited-edition cleansing oil, lipsticks and eyebrow pencil

The limited-edition shu uemura Lush Lava Reds collection is designed to exude confidence, strength and energy.


The collection features the brand’s iconic Ultime8 Sublime beauty cleansing oil, Hard Formula eyebrow pencil, as well as three Rouge Unlimited Lush Lava red lipstick shades — all dressed in deep red hues and molten golden lava packaging. The cleansing oil and eyebrow pencil are priced at SGD165 and SGD33 respectively.


rouge unlimited lush lava reds lipsticks

Two Rouge Unlimited Lush Lava lipsticks in the range boast a lava-like pearlescent finish.


The Rouge Unlimited Lush Lava lipsticks sport deeper red hues as the brand embraces an ‘energetic darker mood’ for the festive season. Eruption Lava (RD183) is a warm earthy red, while Lush Lava (RD178) is a garnet red shade with a gold pearlescent finish. Both shades provide the lips with a smooth, satin texture.


There’s also Scorched Lava (BR784), a deep-brown red that has a copper pearlescent finish and a whipped cream texture. The lipsticks are priced at SGD48 each and are designed to suit all Asian skin tones.


Will you be ushering the New Year with this fiery red range?


Find the collection at shu uemura stores at ION Orchard, Bugis Junction, TANGS at TANG Plaza, Takashimaya S.C, Metro Paragon and Isetan Scotts from 27 December.



PS. You can now spritz on perfume that’s made from air. Find out more here.

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