Shiseido Philippines: Opening Doors For Beauty Beyond Borders

A whole new beauty world


With social media making product reviews available at their fingertips, Filipinas are always on the hunt for great beauty products. Good news: On 26 September in the El Nido Villa of Okada Manila, the launch of Shiseido Philippines opened new doors to the beauty world.


Shiseido Asia Pacific President & CEO Jean-Philipp Charrier, PH Ambassador KC Concepcion, Shiseido Philippines Managing Director Koji Nakata

From left to right: President and CEO of Shiseido Asia Pacific Jean-Philipp Charrier, Shiseido Philippines Ambassador KC Concepcion, and Shiseido Philippines Managing Director Koji Nakata.


While Shiseido, the brand, has been present in the Philippines for years, this exciting moment in the beauty world gives Filipinas access to more beauty innovations from across the globe. Aside from Shiseido and Shiseido Men skincare products, prestigious cult-favourites such as NARS and Laura Mercier and new entries like Senka are now more available to the Philippine market. This announcement was accompanied by naming actress KC Concepcion as the new Philippine ambassador for Shiseido.

With this, we entered the Shiseido Beauty Mansion to discover the different brands they’re bringing into the country. Each room was dedicated to a specific brand, their pioneering and best-selling products, and even some holiday collections to watch out for.


Laura Mercier Room

The chic bedspread and vanity set-up inside the Laura Mercier room.


We first explored the chic bedroom set-up in the Laura Mercier room. Filipinas will now be able to enjoy the world-renown skin-perfecting makeup brand’s best-selling products such as their Flawless Lumiere Radiance Perfecting Foundation.

Shiseido Room  

The Shiseido room featuring the Shiseido photo wall.


Of course, there was also a Shiseido suite where guests got their photos taken in front of the Shiseido wall. Spread throughout the suite were Shiseido products, including their new Synchro Skin Self-Refreshing collection. Their cleansing range was appropriately placed in the en suite bathroom.


NARS Cosmetics

Getting ready for the holidays in the NARS room.


Next, we entered the glittering world of NARS Cosmetics. The well-loved brand's upcoming holiday collection was the centre of attention of the room, and we cannot wait to test them out once they launch.

Senka Room

The cloud-like foam decor in the Senka room.


As we approached the Senka room, we were able to get glimpses of a cloudy and foamy décor. We tried out their Perfect Whip Cleanser, which held to true to its name. They demonstrated how to ‘whip’ the cleanser to the perfect consistency that will leave your skin feeling soft and smooth. Senka products will be available in Duty Free and Watsons starting this October, with nationwide shipping coming later on this year.


Narciso Rodriguez and Issey Miyake Fragrances

Left: Narciso Rodriguez fragrances. Right: Japanese fragrance brand Issey Miyake.


Lastly, we also got to see an impressive line-up of fragrances. The assortment includes brands like the popular Dolce & Gabbana, Japanese brand Issey Miyake, and sensual perfumes from Narciso Rodriguez.


You can purchase Shiseido products on BeautyMNL, Lazada, their boutiques, and partner beauty counters nationwide.

Comments, questions or feedback? Email us at [email protected].

Related Articles

expand_less